Content marketing success stories
I know it can be scary when you first invite someone to work in your business, whether it’s just for a one-off project or something longer-term. So here are some lovely words from previous and current clients, to hopefully put your mind at rest.
If you have any questions though, just drop me a line, I’d love to hear from you.
Working with Erin is effortless! Our session was so easy, conversation flowed and Erin has this natural ability to teach informally so that it isn’t daunting. She has so much knowledge and insight, and she came prepared with personalised ideas and suggestions which I don’t think I would have thought of!
I am fairly new to using content to promote my business and share my expertise. I focus on Instagram posts and stories, and it can be overwhelming thinking about content and how to create this in a time-friendly way, and to resonate with my ideal client.
Meeting Erin was serendipitous. It was exactly what I needed in this moment to regain control of my content strategy and improve my confidence in sharing frequently. Erin provided me with incredible strategies for batching content and repurposing my blogs, and introduced me to ways to create content from everyday things and conversations, that will relate to the people I want to attract to my business.
I feel so much more excited and confident about planning my content. She has literally changed my perspective overnight and I can view situations and words with my business message at the forefront of my mind.
Thank you Erin, I’m looking forward to our next session already!
Erin recently edited all of the copy on my website’s main pages.
Being dyslexic I know the words I want to say and how I want things to sound, I just struggle to actually put them down on paper or in type-form.
Erin came to the rescue and perfectly summed up what I needed to say and made some very valid SEO points. I like to think I’m pretty good at SEO, especially the technical side of it but I never thought about the difference subtle changes to wording can make.
Needless to say, within a few weeks it has had a huge effect on my website’s traffic and I have her to thank. Thank you again for all of your hard work!
Erin is friendly and professional and most importantly, gets the job done to a high standard. I wouldn’t hesitate to recommend her and I will be sure to use her again in the future.
She quickly spotted an opportunity to apply her writing skills to increase the efficiency and profitability of the entertainment and travel teams. Her in-depth guides to theatre, music, sports and attractions, saved significant amounts of time.
She later applied the same skillset to our restaurant guides and entertainment articles for our national and international websites, for consumption by our membership base. Her work was used to represent the international banking brands with which we work, including Coutts, NatWest, RBS, Barclays and Investec.
Never one to rest on her laurels, Erin took every opportunity to improve her skills through internal and external training and coaching, and was a well-respected member of the team.
She’s professional, completely able to put herself into her client’s shoes and she caters to every single need. Her ability to keep content fresh and exciting, means I cannot recommend her highly enough.
Working alongside Erin for three years was so easy it never felt like work. Every single criteria my team and I had was met – before deadline and to a high standard.
Erin worked with us when we were opening our cafe. She edited and proofed our menus for us, ensuring no typos slipped through the net and that design elements such as font styles, sizes and spacing remained the same across all documents.
She helped us to establish a house style and was great at explaining the importance of consistency in our media. She was even able to give us a run-through on WordPress for maintaining our website; and point us in the right direction when we were looking for design elements for our window signs.
Having her on-board to cast an eye over everything, saved us time and money. If we hadn’t had her to check our copy, we would have had to reprint two batches of menus!
When I started to look at growing Need2Succeed and ultimately gain government backing for the venture, I knew I needed to update and improve the copy in my brochures.
Erin took the time to have in-depth initial meetings with me, to find out more about the company, courses and what my goals were.
She went on to write content that was to-the-point yet informative, and would give prospective students all the necessary initial details.
She also produced a clear, easy-to-follow infographic that I can give to students, to help them understand the various funding routes available to them.
Since our clients are Japanese organisations based in the UK, we needed clear, effective and creative copy in English for several occasions. With her knowledge and enthusiasm for Japan and Japanese culture, along with her amazing ability to pick up what we needed to say, she wrote excellent copy for us. Especially the Facebook ad for JNTO (Japan National Tourism Organization), which was a great success for us.
Erin wrote for me at Maverick magazine from 2003 and is very knowledgeable when it comes to country, folk and roots music.
Her style shows a passion for the music and she is extremely good at discovering new talent and championing their music and careers.
Erin was efficient when producing a variety of copy and media for us. In designing our website, she made sure she understood the brief and our requirements and was creative, adaptable and consultative when it came to the programming. This meant she was able to deliver what was needed, to a high standard that met our demanding requirements.
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