by Erin Spurling | 13 March 2019 | Business honesty, Content marketing
Stop making excuses for poor content marketing. It’s a fairly common trait that we make excuses when we don’t want to do something or we’re scared. Excuses are different to reasons though and you have to be careful not to confuse the two. Excuses can hold us back and...
by Erin Spurling | 6 February 2019 | Coaching
How should you choose a business coach? Investing time and money in working with a business coach can be a daunting but exciting prospect. There’s no denying the huge benefits that can come from these partnerships but how do you know you’re choosing the right coach at...
by Erin Spurling | 21 January 2019 | Coaching
In my previous post I highlighted some of the benefits that can come from working with a coach, whether it’s for content marketing with me or for a sport, for relationships or more general life goals. You can read that here, if you’re feeling unclear about why you...
by Erin Spurling | 10 January 2019 | Coaching, Content marketing
What’s the point of content marketing coaching? (or any business coaching) A recent conversation with an editing client of mine really hit home when they said, ‘I don’t get the point of coaching, isn’t that what networking and friends are for?’ People often do...
by Erin Spurling | 12 November 2018 | Content marketing, Events
A few people have asked me recently, ‘why are you attending an event that’s about content marketing? Don’t you already know how to do that?’ This has been in response to me telling them that I’m attending Janet Murray’s Content Live 2018. I can see why it might seem...
by Erin Spurling | 8 November 2018 | Branding, Business honesty, Content marketing
As I type this, my first ever blog post, I am full of excitement, hope and ambition for my business, but to get here, I had to learn to take my own business advice. Within my posts here, I will of course offer advice and guidance about content marketing for your...
